About the Project
Packaging design and prototype for an original sports drink. Conceptually, this project was adjacent to the likes of Gatorade. In preparation for this, I went to the grocery store and measured bottles of Gatorade so that I knew the correct size to make the labels.
This project was exclusively executed in Illustrator since it was vector based.
Client's Quote
Nice color scheme and variation for each type of flavor. The product logo fits too. All of the information on each of the drink labels is easy to read and consistent.
– Gayle F. Hendricks, Art Institute of Pittsburgh
Project images